You know something is off. Growth has stalled. Sales cycles are longer. Churn feels high. But you don’t know where the problem is.
You could hire a consultant. But you don’t know if they’re any good. And you’re not ready to spend $10k on guesswork.
There’s a better first step.
A structured, free, 7-minute diagnostic that scores your revenue system across 7 stages. No consultant required. No email needed until you want to save your results.
Why Most “Health Checks” Fail
Most business assessments ask vague questions:
- “How happy are you with your marketing?”
- “Are your sales processes effective?”
These produce vague answers. They don’t pinpoint leaks.
Our Revenue System Self-Assessment™ is different. It asks 30 specific, actionable questions, organized by the 7 stages of the Revenue Ecosystem Map™.
Example questions:
- “How quickly are new leads contacted?”
- “How often are inbound opportunities missed?”
- “How clearly defined is your CRM pipeline?”
Each question has 5 weighted response options and each answer translates into a score. At the end, you get a numbered rating for each stage.
If you can’t measure it, you can’t fix it. The Revenue Self-Assessment™ gives you the measurement.
What You Get (The Output)
After completing 30 questions (about 7 minutes), you receive:
- Stage-by-stage scorecard – 1 to 10 for each of the 7 stages.
- Visual leak profile – a radar chart showing your strongest and weakest stages.
- Personalized summary – a written interpretation of what your scores mean.
- Recommended next steps – whether to take the Estimator, book a Diagnostic, or start with a simple fix.
Example output:
- Market Strategy: 9/10
- Customer Acquisition: 3/10
- Lead Capture: 4/10
- Speed-to-Lead: 2/10 ← Critical
- Pipeline Management: 8/10
- Sales Conversion: 5/10
- Customer Experience & Advocacy: 6/10
Now you know: Speed-to-Lead is your biggest leak.
How to Use Your Results
Once you know your weakest stages, you have direction.
Speed‑to‑Lead = 2/10 (Critical) – Your biggest leak. Investigate response time, routing, after‑hours coverage, and lead alerts. This is your top priority.
Customer Acquisition = 3/10 – Leads are not entering reliably. Review channel mix, lead quality, and attribution. Before scaling spend, fix capture and response (see above).
Lead Capture = 4/10 – Prospects are dropping before becoming leads. Audit forms, call handling, and booking flows. Ensure missed calls are recovered.
Sales Conversion = 5/10 – Opportunities are not closing consistently. Audit discovery calls, create proposal templates, and install a follow‑up cadence.
Pipeline Management = 8/10 – Strong, but watch for stale deals. Maintain weekly inspection and next‑step discipline.
Market Strategy = 9/10 – Your strongest stage. Protect it.
Customer Experience & Advocacy = 6/10 – Solid, but room to improve. Add review requests and referral asks after onboarding.
You can then take action yourself, or book a Revenue Pipeline Diagnostic™ for a deeper root-cause analysis and a prioritized roadmap.
But the Self-Assessment gives you the starting point.
Why Free? (How We Make Money)
Great question. The Self-Assessment is free because:
- It educates you on the revenue system framework.
- It builds trust (you see value before buying anything).
- It qualifies serious leads (those with low scores often need help).
- It feeds into our paid offers (Estimator, Diagnostic, Remediation).
We profit by helping you fix the leaks you discover. Not by charging you to find them.
What About the Revenue Leakage Estimator™?
The Self-Assessment tells you where you’re leaking. The Revenue Leakage Estimator™ tells you how much those leaks are costing you in dollars.
We recommend using both:
- Take the Self-Assessment to identify weak stages.
- Use the Estimator to quantify the financial impact.
- Book a Diagnostic to get a root-cause roadmap.
But even if you only take the free Self-Assessment, you’ll be ahead of most businesses.
You don’t need to guess where your revenue is leaking. You don’t need to hire an expensive consultant to start. You just need 7 minutes and a structured tool.
Take the Revenue System Self-Assessment today. Get your scorecard. Then decide what to fix first.